Account Based Marketing (ABM) can mean different things to different people. When digital marketers talk about ABM, they usually mean targeting all of the employees of a target account company. For example, they might deliver ads to all the computers at the target account’s headquarters.
At CEA, we take a different approach to Account Based Marketing. Rather than target everyone in the company, we allow you to target select individuals within that company and deliver ads to them no matter where they are – work, home or on-the-go. After all, if there are only a few decision-makers in the company who can buy from you, why deliver ads to everyone?
Whether it’s by name, title or role, we help you target the individual executives that can buy from you. It’s ABM with laser precision.Schedule a Call